Everything You Need to Know About Primer and Makeup Lotions
Achieving a smooth, long-lasting makeup application starts with one crucial step: using the right primer. This overlooked step serves as the foundation for your foundation, creating a smooth canvas and keeping your makeup fresh all day.
There are many types of primers available today, from moisturizing makeup lotions to oil-free options, and even extended-wear primers. Choosing the right formulation depends on your skin type, makeup needs, and the look you're trying to achieve.
What is Primer?
Primers are designed to enhance the performance and longevity of your makeup. They help makeup apply more evenly and last longer.
Depending on the formulation, primers can also enhance your skin’s condition. For example, a moisturizing makeup lotion is ideal for dry skin, while a light, oil-free base works well for oily skin. If you're looking for staying power, a primer that locks in your look is the best choice.
Types of Primers and Their Benefits
Let’s break down the main types of primers:
Hydrating Primer
When your skin needs an extra boost of hydration, a hydrating primer is your best friend.
Benefits:
Hydrates and smooths the skin
Helps makeup blend better
Ideal for winter or dry climates
Best For: Dry skin
2. Isolating Makeup Lotion
If you’re prone to breakouts or irritation, choose an protective primer.
What It Does:
Shields sensitive skin
Minimizes irritation
Maintains skin health
Best For: Sensitive or acne-prone skin
3. Water Based Primer
For those with oily or combination skin, a water based primer is the way to go.
Benefits:
Minimizes shine
Keeps foundation matte
Non-greasy formula
Best For: Hot and humid climates
4. Long Lasting Makeup Lotion
For events, photoshoots, or long workdays, turn to a long lasting makeup lotion.
Benefits:
Extends makeup wear up to 12–16 hours
Withstands sweat and humidity
Can eliminate the need for touch-ups
Recommended For: Special occasions
Primer Application Tips
Applying your primer the right way can make a big difference. Follow these steps:
Cleanse and moisturize your face first
Use a small amount—less is more
Apply with fingertips or a brush
Let it sit for a minute
Don't mix silicone and water-based formulas for best results.
What You Might Be Doing Wrong With Primer
Mismatch between primer and skin type
Overusing primer
Mixing incompatible formulas
Relying on primer to do everything
Using primer properly ensures better, longer-lasting results.
Picking the Best Primer for You
Consider these when picking a primer:
Skin type|Hydration, oil control, protection
Climate
What you want your makeup to look like
Full glam or everyday
If your foundation is water-based, your primer should be too.
Start Every Look with the Right Primer
No matter your skin type or makeup style, using the right makeup lotion can dramatically improve your results.
From moisturizing makeup lotion that quench BLUSH dry skin to water based primer for oily skin, and durable bases for marathon days, there’s a primer for everyone.
Test a few and find your favorite—and your skin (and makeup) will thank you.
Smooth skin and long wear are just a primer away.
